Работаем как с одной социальной сетью, так и комплексно. Отдельно разрабатываем SMM-стратегии под задачи бизнеса.
Ведение одной выбранной социальной сети с единой контентной и визуальной логикой.
Единая коммуникационная система для нескольких социальных сетей с адаптацией контента под каждую площадку.
Разработка системы продвижения бренда в социальных сетях на основе задач бизнеса, аудитории и конкурентной среды.
The exact scope depends on the project, but it usually includes research, strategy, content planning, copywriting, visual content, publishing, community management, and analytics. Paid media, filming, and complex production are scoped separately.
Not necessarily all of them. We choose platforms based on the audience, type of product, available resources, and the role each channel plays in the funnel, not because the CEO once saw a competitor doing an energetic TikTok.
Yes, especially in expert-led and complex industries. We handle the structure, production, and editing, but the client still needs to provide expertise, examples, case material, and timely approvals.
Organic management and paid promotion are separate areas of work. Targeted advertising, media placements, and influencer collaborations can be added when they support the agreed objectives.
We use metrics tied to the business goal: reach, engagement, traffic, enquiries, cost per lead, audience quality, and impact on sales. Follower count alone is not a business result.
